The Two Term Boogeyman: Trump's 2020 vision to " Keep America Great"

The Two Term Boogeyman: Trump's 2020 vision to " Keep America Great"

President Donald Trump will be running for re-election in 2020. This will be happening while he faces an impeachment inquiry over the scheme, in which Trump extorted political favors from President Volodmyr Zelensky of Ukraine, in exchange for an already-agreed-on military aid package. This impeachment inquiry is likely to interplay with the 2020 election and will consume national media coverage for the next year. Trump has responded to this inquiry by going on the offensive. He has referred to the inquiry as a “coup” and accused Democrats of illegitimately trying to overturn the results of the 2016 election. 


Much of Trump’s campaign strategy appears to be that of vilifying his opponents. He regularly refers to the media as “enemies of the American people” on twitter and at his rallies. He also has referred to the majority of Democratic candidates as “socialists,” who want “open borders.” Additionally, he has tried to paint the “squad,” a group of four freshman congresswoman as the face of the Democratic party. Since the squad, which consists of Rep. Alexandria Ocasio-Cortez of New York, Rep. Ayanna Pressley of Massachusetts, Ilhan Omar of Minnesota and Rashida Tlaib of Michigan are fairly unpopular nationally, Trump plans to use them as a boogeyman to scare voters into reelecting him. 


Trump’s other campaign strategy is praising his tenure thus far. He has already changed his slogan to “Keep America Great”.



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